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Advertising and Marketing Project Seminar
Submitted by escs on 4 November 2021
Scientific area

EPM

Advertising and Marketing

Hours
3
ECTS
10
Responsible teacher
Teachers who teach
Objectives

This curricular unit aims to provide the students with the ability to carry out a research project for the master's final assignment: Dissertation, Project Report or Internship Report.

This skill is to be acquired through two learning objectives:

1. Understanding the outline and laying out of the parts of a research project.

2. Understanding the principles that should guide the development of a research project.