At the end of the course, it is intended that the student has developed the skills that allow him to:
Understand the roles of the Pharmaceutical Industry that interact with Healthcare Professionals (Sales Representatives, Medical Science Liaisons and Medical Advisors).
Identify particularities of the communication with Healthcare Professionals.
Recognise the relevance and characteristics of the communication based on scientific evidence.
Acquire relevant communicational skills for the interaction with Healthcare Professionals.
Acknowledge the significant ethical issues that should be found in interaction with Healthcare Professionals. H
ave the opportunity to reflect on personal attitudes and behaviours during the interaction with Healthcare Professionals.