Objectives
The digital culture: digital revolution, socioeconomic changes, social networks and Web 2.0, the technological revolution, the basic understanding of technology and the Internet Economy. Creative economy: history and definitions of the creative economy and creative industries; the role of technology; the concept of creative economy and knowledge-based society. Regional and Local development. The global and local market. Creative Regions and Smart Cities: conceptualization, national context, and international and transnational examples. Business management and development of projects and business plans in the framework of creative and cultural industries.