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| ECTS | Hours | Scientific Area | |
|---|---|---|---|
| Data Science and Marketing | 5 | 2 | EPM |
| Innovation in Marketing | 5 | 2 | EPM |
| Digital Analytics | 5 | 2 | EPM |
| Data Management in Marketing | 5 | 2 | EPM |
| Project I | 5 | 2 | EPM |
| ECTS | Hours | Scientific Area | |
|---|---|---|---|
| Addressable Media | 5 | 2 | EPM |
| Market Research | 5 | 2 | EPM |
| ECTS | Hours | Scientific Area | |
|---|---|---|---|
| Analytical Marketing Trends | 5 | 2 | EPM |
| Customer Journey & Engagement | 5 | 2 | EPM |
| Artificial Intelligence and Marketing | 5 | 2 | EPM |
| Data Analysis and Visualization | 5 | 2 | E |
| Project II | 5 | 2 | EPM |
| ECTS | Hours | Scientific Area | |
|---|---|---|---|
| Data Science Tools | 5 | 2 | E |
| Geomarketing | 5 | 2 | EPM |
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