The basic concepts about Audio Branding. The essential steps and the technicians involved on the production. The concepts and technical process for creation and organization of the sound elements for different events, exhibitions, corporate stands, radio, video and multimedia projects.

The course is organized around two modules based on the acquisition of theoretical concepts of sound aesthetic to acquire practical knowledge of audio post production related to audio-branding.

Specific objectives:

- Understanding of the fundamental characteristics of Expressive Arts Psicology;

- Analysis of technical and creative work done by professionals in audio communication;

- Analyses an development of audio projects, according to all phases of the project;

- Ability to integrate specific sound work in all contexts of audio communication.